IPhone continues to dominate the global 5G smartphone market
Apple's iPhone 14 series has been a success despite declining worldwide smartphone sales.
Apple continues to hold the largest share of revenue in the global smartphone market. According to statistics from Counterpoint Research, the "Apple house" accounts for more than half of total 5G smartphone sales. "
The research firm added that smartphone sales across all brands fell 12% in the third quarter of 2022 compared to the same period in 2021. However, "the decline in revenue was even more significant. Apple's 10% revenue growth has stopped this trend."
4 color versions of iPhone 14 Pro/iPhone 14 Pro Max.
Smartphone sales are still down year-on-year, but only by 3%. At the same time, total revenue from 5G smartphones "reached an all-time high."
"5G smartphone sales have surpassed $80 billion, accounting for 80% of total global smartphone sales, a record high," said Harmeet Singh Walia, senior analyst at Counterpoint Research.
During the same period, LTE smartphone sales fell 10% to $19 billion. This shift from 4G to 5G is driven by Apple, which accounts for more than half of all 5G smartphone sales, as more than 95% of iPhones already support 5G. "
Mr. Singh Walia said: "In the third quarter of 2022, Apple's revenue increased by 10% and ASP (average selling price) increased by 7% year-on-year, driving the overall average selling price of smartphones to increase. globally.” This is partly thanks to the iPhone 14 series and iPhone Pro models, especially the iPhone 13 generation."
Meanwhile, "rival" Samsung only increased the average selling price of its smartphones by 2%, "despite the fact that sales of the high-end Galaxy Z Flip and Galaxy Z Fold series nearly doubled." According to statistics, in the third quarter of 2022, Samsung's smartphone sales decreased by 4% compared to the third quarter of 2021.